Social Ignition Blueprint Training

As a small business owner, you're great at what you do and provide immense value to your clients and customers.

You understand the opportunity social media marketing presents for the growth and visibility of your business - but it seems so overwhelming knowing what to do, and outright daunting trying to figure out where to start.

Don't worry, we've got you covered!

Designed especially for small business owners, over six months, The Social Ignition Blueprint Training allows you to
upskill and demystify social media for your business.

With those skills, you will
Increase the number of people who know you, and understand what your business offers -

Rather than limiting your growth to a much smaller pool of potential clients and customers that already know you.

We work with you to get to the heart of what you wish to achieve, and chart a course to get you there - nutting out the how and the why.

Build your skills so you can bring new enquiries into your business, and grow from where it is today.

As a small business owner, you're great at what you do and provide immense value to your clients and customers.

Don't worry, we've got you covered!

Designed especially for small business owners, over six months, The Social Ignition Blueprint Training allows you to upskill and demystify social media for your business.

With those skills, you will Increase the number of people who know you, and understand what your business offers -

Rather than limiting your growth to a much smaller pool of potential clients and customers that already know you.

We work with you to get to the heart of what you wish to achieve, and chart a course to get you there - nutting out the how and the why.

Build your skills so you can bring new enquiries into your business, and grow it from where it is today.

What The Social Ignition Blueprint Training Offers:

Personalised One on One Training
Access a personalised monthly 90 minute 1 on 1 training session EVERY MONTH via zoom.
Your sessions focus on your blueprint curriculum, accountability and addressing any challenges or obstacles you may be facing in regard to your business's social media.
Accountability
A great strategy remains but a beautiful concept without action.
We help you identify your social media focus for the coming month.
Take away your list of next steps / action items that will keep you moving towards the growth you envision for your business, keeping you on track.
Challenges and Obstacles
Each month we dedicate time to address any social media challenges or obstacles that may be steering you away from your goals for your brands social media.
We offer valuable insights, upskill you to troubleshoot obstacles, and provide the encouragement and support you need to achieve the goals you've set out for your business.

What The Social Ignition Blueprint Training Offers:

Personalised One on One Training
Access a personalised monthly 90 minute 1 on 1 training session EVERY MONTH via zoom.
Your sessions focus on your blueprint curriculum, accountability, and addressing any challenges or obstacles you may be facing in regards to your business's social media.
Accountability
A great strategy remains but a beautiful concept without action.
We help you identify your business's social media focus for the coming month.
Take away your list of next steps / action items that will keep you moving towards the growth you envision for your business, keeping you on track.
Challenges and Obstacles
Each month we dedicate time to address any social media challenges or obstacles that may be steering you away from your goals.
We offer valuable insights, upskill you to troubleshoot obstacles, and provide the encouragement and support you need to achieve the goals you've set out for your business.

Blueprint Curriculum

Month 1 - Set Up and Manage Your Business's Meta Assets

Get acquainted with Meta Business Manager's central dashboard to efficiently and securely manage your brands Facebook and Instagram digital marketing and advertising activities.

Learn how to protect your social media assets, control who has access to them and explore key areas so you have the skills to troubleshoot any issues, and avoid future headaches.

Month 2 - Identify Your Target Market

Learn how to pinpoint your business's most ideal and profitable clients — those who are a joy to work with, return frequently, and refer others to you.

Doing this well will increase your margins, and make your client/customer interactions more enjoyable on a day to day basis.

Month 3 - Get Your Messaging Right

Understand how to tailor your content and messaging to resonate with your ideal clients.

Crafting content that addresses their thoughts and feelings will help you build a lasting relationship with them.

The skills you develop this month will continuously enhance your content, allowing your business to engage more effectively with your target audience.

Month 4 - Growing Your Audience

Explore effective strategies to grow your business's social media following and reach a broader audience of your ideal clients and customers.

Learn how to use hashtags effectively, and spend time engaging with more of your ideal clients or customers.

Implementing these strategies will help you build relationships and allow you to increase the amount of people that know like and trust your business a key factor in your growth.

Month 5 - Demystifying Advertising

Master the intricacies of social media advertising with our specialised guidance.

Discover the power of an irresistible offer and the importance of crafting ad copy that speaks directly to your ideal customer.

Learn about preparing visually appealing and brand-representative creative that STOPS the scroll and draws in your ideal potential clients.

The knowledge you gain this month will set the stage for growth.

The expansion of your business depends on how many people know about and understand your offerings and paid advertising is the fastest way to achieve this scale.

Month 6 - Mastering Advertising Campaign Metrics

Gain the skills to analyse key metrics and evaluate the effectivness of your campaigns.

Measure the return on your advertising spend and use data-driven insights to make strategic decisions.

Learn how to test and optimise your campaigns so your advertising spend goes further.

These skills will allow you to calculate exactly how much it costs you to aquire a customer, and how you can continue to improve and optimise your advertising efforts for maximum impact and business growth.

Who is This For?

Small business owners seeking to upskill and refine their social media marketing skills will find this training invaluable.

Whether you're just starting out or have been in business for some time, the Social Ignition Blueprint Training is ideal if your brand is ready to boost visibility and increase revenue with effective social media strategies.

Why Choose Us?

At L'Estrange Digital Marketing, we recognise the gap in marketing strategies between small and large business and how it impacts their growth.

We want to bridge this gap by sharing our knowledge, skills, and experience in digital marketing to upskill business owners so they can successfully and confidently navigate social media systems and run successful campaigns to bring new enquiries into their business via social media, to expand their customer/ client base and achieve their potential.

We bring our experience, our knowledge of digital marketing, and enthusiasm to the table, but we also value your unique insights and the passion you have for your business.

We will give you the skills you need to turn your social media from a stressor into one of your most valuable assets.

Month 1 - Set Up and Manage Your Business's Meta Assets

Get acquainted with Meta Business Manager's central dashboard to efficiently and securely manage your brands Facebook and Instagram digital marketing and advertising activities.

Learn how to protect your social media assets, control who has access to them and explore key areas so you have the skills to troubleshoot any issues, and avoid future headaches.

Month 2 - Identify Your Target Market

Learn how to pinpoint your business's most ideal and profitable clients — those who are a joy to work with, return frequently, and refer others to you.

Doing this well will increase your margins, and make your client/customer interactions more enjoyable on a day to day basis.

Month 3 - Get Your Messaging Right

Understand how to tailor your content and messaging to resonate with your ideal clients.

Crafting content that addresses their thoughts and feelings will help you build a lasting relationship with them.

The skills you develop this month will continuously enhance your content, allowing your business to engage more effectively with your target audience.

Month 4 - Growing Your Audience

Explore effective strategies to grow your business's social media following and reach a broader audience of your ideal clients and customers.

Learn how to use hashtags effectively, and spend time engaging with more of your ideal clients or customers.

Implementing these strategies will help you build relationships and allow you to increase the amount of people that know like and trust your business a key factor in your growth.

Month 5 - Demystifying Advertising

Master the intricacies of social media advertising with our specialised guidance.

Familiarise yourself with the various features of Facebook Ads Manager and learn how to target (and screen out) audiences based on demographics, interests, behaviors, and even past interactions with your brand. Discover the power of an irresistible offer and the importance of crafting ad copy that speaks directly to your ideal customer.Learn about preparing visually appealing and brand-representative creative that STOPS the scroll and draws in your ideal potential clients.

The knowledge you gain this month will set the stage for growth.The expansion of your business depends on how many people know about and understand your offerings and paid advertising is the fastest way to achieve this scale.

Month 6 - Mastering Advertising Campaign Metrics

Gain the skills to analyse key metrics and evaluate the effectivness of your campaigns.

Measure the return on your advertising spend and use data-driven insights to make strategic decisions.Learn how to test and optimise your campaigns so your advertising spend goes further.

Who is This For?

Small business owners seeking to upskill and refine their social media marketing skills will find this training invaluable.

Why Choose Us?

At L'Estrange Digital Marketing, we recognise the gap in marketing strategies between small and large business and how it impacts their growth.

We want to bridge this gap by sharing our knowlege, skills, and experience in digital marketing to upskill business owners so they can successfully and confidently navigate social media systems and run successful campaigns to bring new enquiries into their business via social media, to expand their customer/ client base and achieve their potential.

We bring our experience, knowledge of digital marketing, and enthusiasm to the table, but we also value your unique insights and the passion you have for your business.

We will give you the skills you need to turn your social media from a stressor into one of your most valuable assets.

Your Investment -

Six Month Social Ignition Blueprint Training $ 1,629 excl GST

(or payable monthly at $299 excl GST)

The Social Ignition Blueprint Training will equip you with the skills needed to transform social media from a challenge into one of your most valuable assets.

Unleash the Power of Social Media to Ignite Your Business Growth

Your Investment -

Six Month Social Ignition Blueprint Training

$ 1,629 excl GST

(or payable monthly at $299 excl GST)

The Social Ignition Blueprint Training will equip you with the skills needed to transform social media from a challenge into one of your most valuable assets.

Unleash the Power of Social Media to Ignite Your Business Growth.

Not Ready to commit to Six Months ?

Hour of POWER
consultation.

We will spend an hour with you, providing advice to alleviate your social media headaches and put you back on the path to success.

You set the agenda, and we’ll tackle any issues you're facing whether it be systems, crafting a social media strategy, improving your content, or reviewing and optimising your advertising campaigns.

Book Your Hour Of Power

Ready to Transform Your Social Media Presence?

Your future customers are already online, getting to know brands and building relationships.

Let's make sure it's your brand they fall in love with.

Start your social media transformation today!